We are ASICS. And our five letters have meaning.
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Asics
FootwearSportswear
We are Asics. And our five letters have meaning.
We’ve always believed in the positive benefits of movement on both the body and the mind. It’s in our name – ‘Anima Sana In Corpore Sano’ or a Sound Mind in a Sound Body.
Our founder, Kihachiro Onitsuka, recognised that movement could improve the physical and mental health of people in post-war Japan. It’s the reason we were founded in 1949. And it’s why we continue to develop superior products to support more people to move for body and for mind.
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