
We are ASICS. And our five letters have meaning.
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Le Coq Sportif, it is THE French brand of sport since 1882 ! Combining energies around the emotions and values of sport, we develop quality industrial know-how and proximity, for innovative and responsible products, in respect of people and the planet. Proud to accompany ever-increasing numbers of athletes since 1882, we are now the official equipment supplier for the French team at the 2024 Olympic and Paralympic Games in Paris !