
Lacoste blends sport and elegance in iconic fashion. The crocodile logo is a symbol of casual French style worldwide
A|X Armani Exchange, the brand launched in 1991, rewrites the urban dress codes, introducing the values of the Armani world to a younger audience. In 2017, following the reorganisation of the brand portfolio, A|X Armani Exchange becomes one of the Armani Group’s three main brands.